DISNEY ITALIA
Special project for “Jumpers”
To mark the Italian release of “Jumpers”, we designed and built a special installation on Ponte Alda Merini in Milan, transforming the bridge into a narrative crossing. A passage that invites people to step inside and — just like in the film — jump into another dimension!
Credits
Client: Disney Italia
Photo: Alberto Feltrin
Video: Alessio Cesario, Andrea Massaretti
This time… we made quite a leap.
For a few days, the bridge became part of the story: a temporary portal that brought cinema out of the screen and into the city!
The installation interacts with the water of the Navigli, the light of the city, and the constant flow of people crossing the bridge every day, turning a simple place of transit into a moment of discovery.
